Beacon protects across these campaign types in Google:

  • Google search campaigns (including campaigns created in Search Ads 360)
  • Google partner site search campaigns
  • Display campaigns (including remarketing, app placements & affinity targeting)
  • Shopping campaigns

Google does not allow IP blocking on these campaign types; therefore, Beacon cannot protect them:

  • Video campaigns
  • App campaigns
  • Smart campaigns
  • Discovery campaigns

Why are smart campaigns not protected?

Google smart campaigns don’t allow for IP blocking. Beacon can detect and report on smart campaigns as well as all other campaign types mentioned above. With visibility of fraudulent traffic on your smart campaigns, you can act on this insight and convert high-fraud campaigns to standard campaigns and therefore start protecting them with Beacon.

See Google thread and Google resource (see note in instructions)

Campaign types that Beacon cannot detect/ protect on:

If you still have any questions about this please contact Support.